About Citare
Citare is an AI search intelligence platform for digital marketing agencies and their clients. We monitor how ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews describe your business, catch when they get facts wrong, track which competitors get recommended instead of you, and deploy the structured data that makes AI cite you correctly. One monitoring run costs ₹1,600 and returns 150 AI responses across the 5 platforms, scored and turned into a dashboard.
Why Citare exists
Traditional search taught customers to scroll a list and pick. AI search doesn't show a list — it answers. When a customer asks ChatGPT “best dermatologist in Pune” or “AI API routing for developers,” only a handful of businesses get named in the answer. Everyone else is invisible.
Whether AI cites you depends on signals most businesses haven't optimized for: structured data (JSON-LD schemas), answer-first content, AI crawler access rules (GPTBot, ClaudeBot, PerplexityBot), and citation-worthy facts in your public content. Citare measures these signals, fixes them, and monitors whether the fixes moved the needle.
Who we serve
- Digital marketing agencies — primary customer. Multiple clients cross the ₹20,000 monthly volume-discount threshold naturally, and our white-label dashboard lets you sell AI visibility to your existing roster.
- Direct SMBs in verticals where AI citations drive acquisition: healthcare (clinics, dentists, dermatologists), beauty and wellness (salons, aesthetic clinics), professional services (consultants, lawyers, accountants), local retail with an online presence.
- Enterprise teams monitoring brand accuracy across major AI platforms — separate engagement model, email for scope.
How we operate
- Wallet-based, not subscription. Pay ₹1,600 per monitoring run consumed. Volume discount to ₹1,400/run after ₹20,000 monthly billing — automatic.
- No plans, no tiers. Every account gets every feature. Usage decides cost.
- GST-inclusive pricing. ₹1,600 per run is the final amount. No surprise tax add-ons at checkout.
- No lock-in. Stop loading your wallet anytime. Remaining balance refunds within 7 business days. Presence pages stay live 30 days after your last run.
Who's behind Citare
Citare is built by Ssimplifi, a Bengaluru-based team shipping AI infrastructure for the post-search internet. Our sibling product, Prism, provides multi-model AI routing for developers. Citare applies the same engineering discipline — transparent pricing, wallet-based billing, no lock-in — to AI search visibility.
Founded and led by Ravi Patel — a Chartered Accountant who works obsessively with data. Ravi spent 2016 to 2020 in digital marketing across performance, SEO, and content for Indian SMBs and agencies, then started his own investment company in 2020 where the same data discipline now powers portfolio decisions. Citare and Prism are the engineering output of that decade — the commercial instincts of a CA + investor, applied to AI infrastructure.
Based in Bengaluru, India · Questions? Reach us at ravi@citare.ai