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AI search audits

Each week we audit a recognizable SaaS brand across the five AI search platforms — ChatGPT, Google AI Overview, Gemini, Claude, Perplexity — and publish the surface rate, top-recommended rate, citation position, and competitor delta. Same methodology, same five platforms, same query mix every week. Reproducible, citation-ready, footnoted.

Week of 2026-05-30 · Engineering project management · issue tracker

Linear AI search audit

Linear surfaces in 94% of AI search responses at 86% top position — but its MCP server is invisible on 0 of 47 Linear-named cells, replicating the same 0% pattern from the Notion audit. Two brands, 88 mentioned cells, zero MCP surfaces — the cross-brand pattern is locked.

94% surface rate·86% top-recommended·50 dispatches
Week of 2026-06-06 · Business software suite · CRM · India-origin SaaS

Zoho AI search audit

Zoho surfaces in 100% of AI search responses and beats Salesforce 96% head-to-head — but AI search names Zoho's India origin in just 1 of 55 cells. The brand is globally present and origin-stripped. Same shape as the MCP findings: AI search makes brands visible while erasing what makes them distinctive.

100% surface rate·91% top-recommended·55 dispatches
Week of 2026-05-23 · Productivity SaaS · workspace tools

Notion AI search audit

Notion surfaces in 85% of AI search responses across 75 dispatches, but its MCP advantage — the only category-level moat its competitors haven't shipped — surfaces organically on just 15% of relevant queries.

85% surface rate·56% top-recommended·75 dispatches

Methodology

Every audit follows the same shape: 5 AI search platforms (ChatGPT, Google AI Overview, Gemini, Claude, Perplexity) × N queries × M personas. Query mix: ~30% category (anti-prime, no brand in query), ~25% comparison vs named competitors, ~20% branded (brand in query), ~25% job-to-be-done. Captures via browser-mode automation — AIO via DOM citation hrefs plus Haiku-vision-parsed screenshots — and parsed envelopes preserve full response text, mention position, and platform-specific citation URLs. Raw artifacts replay-ready.

Run this on your own brand → Citare Brand Radar.

Audit your own brand

Citare runs your priority queries against ChatGPT, Google AI Overview, Gemini, Claude, and Perplexity — weekly — and reports citation rate, share of voice, and competitor delta per platform. Free forever tier covers one project.