AI search visibility for Indian ecommerce
Indian shoppers ask AI assistants which brand to buy before they open a marketplace tab. Citare measures whether your label surfaces in "best [product] on Amazon India / Flipkart / Myntra / Nykaa" answers across all 5 AI platforms — per marketplace, per category, weekly.
Built for marketplace-heavy sellers
What you actually get
- Weekly Brand Radar across ChatGPT, AIO, Gemini, Claude, Perplexity — per marketplace shortlist tracking.
- Competitor share-of-voice for up to 5 named brands per project (10 on Agency).
- Category-level surface rate broken out for English + Hindi + Devanagari script variants.
- Site Audit for your D2C storefront if you run one parallel to marketplace SKUs.
- Rank Tracker for Google SERPs on category queries (Amazon, Flipkart often own page 1 — track who beside them).
Frequently asked
Do AI assistants actually recommend products on Indian marketplaces?
Yes — and the pattern is now consistent. Queries like 'best wireless earbuds under 3000 on Amazon India' or 'top kurta brands on Myntra' return named brand shortlists on ChatGPT, Perplexity, and Gemini. Whether you make that shortlist determines whether the buyer ever opens your PDP. We track the named-brand mix across these marketplace-anchored queries weekly.
How do you handle the Amazon.in vs Flipkart vs Myntra split?
Each marketplace is a separate dispatch axis in your Query Guide. You configure category queries per marketplace (Nykaa for beauty, Myntra for fashion, Amazon for electronics, Flipkart for value SKUs). Brand Radar runs them in parallel and reports a per-marketplace surface rate so you see where your visibility is real vs imagined.
What about ONDC discoverability?
ONDC SKUs increasingly surface in AI answers for queries like 'where can I buy [product] near me in India'. We track ONDC-shaped queries as a separate persona track so sellers running ONDC catalogs can measure whether the protocol is delivering AI-search lift beyond raw GMV.
How is this different from Helium 10 or marketplace SEO tools?
Helium 10 optimizes for Amazon's internal search algorithm. Citare measures whether your brand shows up in the off-marketplace AI conversation that drives buyers to a marketplace in the first place. Both matter — they cover different stages of the funnel. Helium 10 owns intent capture; Citare owns intent creation.
Pricing for an Indian ecommerce seller running 3-5 SKU lines?
Free tier covers 1 project (1 brand). Pulse ₹2,999/mo gives unlimited keyword tracking + weekly Brand Radar — fits most single-brand sellers. Pro ₹9,999/mo handles 5+ projects so multi-brand groups can monitor each label separately. All Razorpay-billed with full GST invoices.
Start free — measure one marketplace brand
Free forever tier covers 1 project + weekly Brand Radar dispatch across all 5 AI platforms. INR pricing for Indian IPs.