Regional language SEO for India
Tier-2 and tier-3 buyers search in their local script. The brand mix AI assistants return for the same query in English vs Tamil vs Bengali vs Marathi diverges by 30+ points. Citare's Brand Radar dispatches all 8 major Indian scripts — Tamil, Telugu, Bengali, Marathi, Kannada, Malayalam, Gujarati, Punjabi — alongside English, so you see the real all-India brand mix.
What you get with script-variant dispatch
What you actually get
- Brand Radar dispatch across ChatGPT, Google AIO, Gemini, Claude, Perplexity in 8 regional scripts plus English.
- Per-script surface rate, top-recommended rate, citation position, share of voice — never averaged across scripts.
- Pairs with the Hindi-script SEO playbook for full all-India coverage (Devanagari + 8 regional + English).
- Full Ahrefs-class SEO suite — Site Explorer, Keywords Explorer, Rank Tracker, Site Audit, Content Explorer — at every paid tier.
- Razorpay INR billing, GST invoices, UPI + NetBanking + cards. Free tier supports 2 scripts to validate variance before you commit.
Frequently asked
Why does regional-language SEO matter alongside English?
Tier-2 and tier-3 city traffic in India increasingly searches in the local script — and AI assistants return meaningfully different brand mixes for the same query in English vs Tamil vs Bengali vs Marathi. The brand recommended for 'best home loan provider' on a Devanagari Hindi query is often not the brand recommended on the English version. If you're not measuring across scripts you're measuring a metro-English slice of your real buyer base.
Which scripts does Citare dispatch?
Eight: Tamil, Telugu, Bengali, Marathi, Kannada, Malayalam, Gujarati, Punjabi (Gurmukhi). Hindi/Devanagari is covered on a dedicated page. For every Brand Radar query you can opt in to all relevant scripts; results come back per-script so you can compare the brand mix side by side rather than averaging the signal away.
How does this pair with the Hindi-script SEO playbook?
It's the second half. Hindi/Devanagari covers North India's primary script (Hindi belt + most of Maharashtra/Bihar/UP/MP). This page covers the 8 other major scripts, mostly South + East + West regional. Brands targeting all-India coverage typically run both — they're additive, not overlapping. See the Hindi-script SEO page for the Devanagari half.
Does this work for non-text content like YouTube + voice search?
Brand Radar focuses on text-shaped AI surfaces today — ChatGPT, AIO, Gemini, Claude, Perplexity. Voice queries hitting Gemini/Assistant do route through the same Google index, so coverage there is implicit. YouTube-specific surface tracking is on the roadmap but not shipped yet — we won't oversell what doesn't exist.
How does pricing handle the extra script-variant load?
Script variants don't cost extra. Pulse ₹2,999/mo and Pro ₹9,999/mo both include unlimited script-variant dispatch within your Brand Radar cell quota. Razorpay billing in INR with GST invoices. Free tier supports 2 scripts per project — enough to validate the variance before you commit.
Start free with 2 scripts on one project
Free forever tier supports 2 script variants per project so you can validate the brand-mix variance before upgrading. Pairs with the Hindi-script SEO playbook for full all-India coverage.